DOLLHOUSE Pilot to Screen in London First

by admin on September 6, 2008 · 1 comment

Forget MIPCOM, forget Cannes, the very first place that Joss Whedon’s Dollhouse will be shown is London, or ‘the LDN’, as all the kids are calling it these days. Yes, that would explain the above video, in honour of that great city. The new pilot will be shown to business types in an attempt to drum up interest amongst international buyers (i.e. advertisers and TV networks). In other words, Big pimpin’, baby! Variety have more:

“Dollhouse,” from creator Joss Whedon, and the U.S. version of drama “Life on Mars” will both be shown beginning Sept. 15. The screenings will last five days in London, where Fox is anticipating an audience of approximately 400 buyers.

Marion Edwards, who heads 20th’s global TV unit, says the studio is offering both series about a month before MIPCOM, which begins Oct. 13 in Cannes, because they want to present them in a more exclusive and intimate fashion. If it waits until MIPCOM to unspool these shows, buyers will have to fit them in among a dizzying array of new shows to watch and process.

20th is hoping “Dollhouse” connects with buyers as strongly as some of Whedon’s previous series, specifically “Buffy the Vampire Slayer.” He followed “Buffy” with “Angel,” which ran for five seasons but didn’t fare as well with “Firefly.”

In July, Fox had some concerns with the “Dollhouse” pilot (Daily Variety, July 22), saying it was too difficult for viewers to understand. Whedon wrote another episode that will now serve as the show’s first episode — and this is the episode that will be shown in London. His original pilot will now be treated as the second episode.

Edwards said she has been working closely with the showrunners and execs on the network side to make sure all are satisfied with the finished episodes set to be screened on and around Sept. 15. “Dollhouse,” which will air on Fox, is scheduled to launch in midseason.

“It’s been very challenging to get this all pulled together, but we’re glad we’ll have them,” Edwards said.

So, September 15 Dollhouse will grace the United Kingdom. Seriously, what are the UK networks waiting for, Channel 4, Sky1, BBC, ITV..get it while it’s still available!

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